manifesto

Manifesto — 01

We started CIA after seeing too many brands from Asia that felt obvious to us but invisible here. Good products can cross borders, but brands need localization to generate demand in new markets.

For us, this starts with understanding what makes it distinct, informed by our bicultural team’s deep roots and lived experience in both the East and West.

Manifesto — 02

Editable Imagine Flow Editable SVG with white background, open pill outlines, and text layers for Figma. Identify the Friction Reveal what is not translating. Prioritize the Opportunity Focus where the brand can win first. Create the Intelligence Layer Build the strategic knowledge base. Activate the Brand Translate intelligence into execution. Validate Through Playground Test, learn, and refine in public.

Manifesto — 03

CIA works through a dual-native process: rooted in the culture a brand comes from and fluent in the market it is entering; led by human judgment and supported by AI-native workflows.

Our work is expansive and limitless, with a global network of special agents across design, visual, sonic, and operations — deployed precisely where each brand needs them most. We built this network intentionally because cultural translation cannot be done from a distance.